Celestia
Celestia is a cutting-edge modular blockchain with a global, decentralized community of builders. The technology is brilliant. The brand hadn't caught up yet.
They came to us with a clear brief: big creator energy without losing the deft touch of technological mastery. We delivered by turning their tech specs into works of art. Working with 3D artist Vincent Schwenk, we conceptualized the technology visually — finding a way to make something deeply technical feel beautiful, accessible, and alive to an engineer's creative side.
The result was a refreshed brand system built on simplicity, beauty, and a sense of possibility — moving Celestia beyond a rudimentary visual identity and into assets that would pay dividends across their communications for years.
MY ROLE:
CLIENT MANAGEMENT
STRATEGIC IDEATION
CREATIVE EXECUTION MANAGEMENT
PRODUCTION COORDINATION
UI/UX WEB DEV OVERSIGHT
PROJECT MANAGEMENT